FUTURE OF – Conceived as the visual cornerstone of the Future of Cinema initiative at the Locarno Film Festival, FUTURE OF gives form to a forward-looking dialogue at the intersection of film, technology, and cultural imagination. Positioned within the Festival’s broader Future of Reality platforms — dynamic forums that bring together filmmakers, scholars, artists, and innovators to explore how emergent media, AI, algorithmic narratives, and ecological concerns are reshaping the future of cinema and audiovisual expression — the new visual identity becomes more than branding. By reflecting the Festival’s commitment to investigating how cinema constructs and challenges our understanding of reality, FUTURE OF visually embodies the spirit of innovation and reflection that defines this cutting-edge strand of Locarno’s programming.
Graphic Design
Monica Müller
